Agenda
Monday August 8th
Lunch
Introductions
Opening Debate: Defining the Space
Ian Bogost (Georgia Tech), Jesse Schell (Schell Games/CMU), Gabe Zichermann (Gamification Co.)
What is gamification? What is it not? How does it create sustainable value for those applying it? Advocates of different perspectives will get us started by mapping the landscape.
UPDATE: Check out Ian Bogost’s post-Symposium blog post Gamification is Bullshit
Lightning Talks: One Critical Question
Moderator Julian Dibbell (Pleimunni Enterpises)
Sebastian Deterding (Hans Bredow Institute), Margaret Wallace (Playmatics)
What is one thing we should be asking here about gamification? What do we already know, and how could we get better answers?
Break
Breakout Discussions
Participants will be divided into teams, tasked with applying gamification to a concrete problem space.
Preliminary Presentations from Breakout Teams
Lightning Talks: Gamification in Broader Context
Irene Greif (IBM), Tom Kalil (The White House)
Gamification is a new term, but it builds on several streams of prior work. What insights can we gain from the history?
Session Wrap up
Dinner at POD
Tuesday August 9th
Breakfast
Summary of Learnings from Day 1
Panel: What We Know about Games
Moderator Constance Steinkuhler (Univ. of Wisconsin)
Andy Phelps (RIT), Moses Wolfenstein (Academic ADL Co-Lab), Nick Yee (PARC)
What can we learn from games scholarship and the games industry to develop effective gamification?
Lightning Talks: Social Impact Applications
Moderator Jessica Goldfin (Knight Foundation)
Sharon Chang (Yoxi), Joey Lee (Teachers College), Meaghan Searl (DailyFeats)
How is gamification being applied beyond the business world to address societal and public policy challenges?
Break
Panel: What we Know about Motivation, Persuasion, and Business
Moderator Jonas Karlsson (Xerox)
Karim Lakhani (Harvard Business School), Nicole Lazzaro (XODesign), Scott Rigby (Immersyve), Michael Wu (Lithium)
What can psychology and management teach us about the gamification of work?
Research Presentation
Lunch and Revisions to Team Proposals
Lightning Talks: Gamification Tools
Daniel Debow (Rypple), Omar Divina (Badgeville), Rajat Paharia (Bunchball), Keith Smith (Bigdoor)
Startups share their experiences.
Panel: What we Know about Gamification in the Wild
Moderator Bob Hawkins (World Bank)
Jim Banister (SpectrumDNA), Lee Sheldon (RPI), Alix Levine (Cronus Global), Jesse Redniss (USA Network), Mario Herger (SAP)
Case studies.
Break
Final Presentations of Team Proposals
Closing Roundtable
Sebastian Deterding (Hans Bredow Institute), Liz Lawley (Rochester Institute of Technology), Jesse Schell (Schell Games/CMU)
What we need to know: open research questions, and challenges going forward.
Wrap up
Dinner on your own