For the Win v.2 is Coming Soon!

Dan Hunter and I are excited to announce that a revised and updated edition of For the Win, our best-selling gamification guide, will be available soon from Wharton School Press.

Since the book was released in 2012, it has become the standard text for practitioners and academics on the foundational principles of gamification and game thinking. A great deal has happened over the past eight years! We’ve gone through and identified important new trends related to gamification, incorporated references to some of the major academic research addressing what were previously anecdotal claims, and updated the case studies. At the same time, we’ve kept the book short and actionable. We want it to be a useful resource, not a compilation of theory.

We’re excited to share the new For the Win with you. Stay tuned for an announcement on this blog!

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Video: One Critical Question from For the Win

One Critical Question session at the For the Win Symposium at Wharton, August 2011. Featuring Moderator Julian Dibbell (Pleimunni Enterpises), Sebastian Deterding (Hans Bredow Institute), and Margaret Wallace (Playmatics).

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Video: Gamification in Broader Context from For the Win

Lightning Talks on Gamification in Broader Context at the For the Win Symposium at Wharton, August 2011. Feauring Irene Greif (IBM Research) and Tom Kalil (Office of Science & Technology Policy, The White House).

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Video: Omar Divina interview at For the Win

Omar Divina (Badgeville) interviewed at the For the Win Symposium at Wharton, August 2011.

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Video: Scott Rigby interview at For the Win

Scott Rigby (Immersyve) interviewed at the For the Win Symposium at Wharton, August 2011.

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Video: Lee Sheldon interview at For the Win

Lee Sheldon (Rensselaer Polytechnic Institute) interviewed at the For the Win Symposium at Wharton, August 2011.

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Video: Michael Wu interview at For the Win

Michael Wu (Lithium) interviewed at the For the Win Symposium at Wharton, August 2011.

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Video: Alix Levine interview at For the Win

Alix Levine (Cronus Global) interviewed at the For the Win Symposium at Wharton, August 2011.

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Video: Social Impact Applications from For the Win

Social Impact Applications session at the For the Win Symposium at Wharton, August 2011. Featuring moderator Jessica Goldfin (Knight Foundation), Sharon Chang (Yoxi), Joey Lee (Columbia University), and Meaghan Searl (DailyFeats).

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Keith Smith (BigDoor) interviewed at the For the Win Symposium at Wharton, August 2011.

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