Gamification or Not?

I have a six-year-old niece who, every time I see her, asks for my iPhone as her version of a greeting and saying she’s missed me.  As it seems for many kids these days, she too is obsessed with the games that my phone has to offer. Within the last year, she’s stocked up more and more of the applications that allow her to make Cookie Dough Bites, decorate a cupcake, or create the perfect Icee. And I’m not ashamed to say that I too create my own masterpieces with the hope that I can transfer my success at virtual baking into an actual ability to bake. I recently read an article that discusses how these games are in fact used to advertise to kids and wondered if this could be construed as gamification. I’ve decided that it could. Here’s why:

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